William Hill Adds Las Vegas Strip Sports Book at Circus Circus Las Vegas
Sports Book Marks 114th Nevada Location
The sports book will be renovated after the Super Bowl with plans for a grand opening celebration ahead of the 2019/2020 March Madness College Basketball Tournament. The remodeled space will feature updated video screens, odds boards, seating, and more.
“Phil Ruffin has been a great partner, and we look forward to working with him as he breathes new life into this iconic property,” said Joe Asher, CEO of William Hill US. “Circus Circus is a Las Vegas landmark with more than 50 years of history. The north end of The Strip has so many new and updated offerings opening over the next few years and we’re excited to plant another flag in this part of town.”
Phil Ruffin, Owner of Circus Circus Las Vegas said, “Joe and the William Hill team were the first I thought of to oversee the sports book at Circus Circus. William Hill has been a leader in sports betting for more than 85 years and is one of the most trusted brands in the industry. I can’t wait to see the remodeled space next year.”
The sports book will offer bettors access to William Hill’s industry leading mobile app, kiosks, and InPlay wagering menu. The partnership at Circus Circus builds on the relationship between William Hill US and Mr. Ruffin who together recently opened a William Hill Race Book at Casino Miami in Florida.
About William Hill
William Hill PLC is one of the world’s leading betting and gaming companies, employing over 12,500 people. Its origins are in the UK where it was founded in 1934, and where the company is listed on the London Stock Exchange. With headquarters in London and Leeds it has a national presence of licensed betting offices in Great Britain and Northern Ireland and is one of the country’s leading online betting and gaming services. In 2012, it established William Hill US with a focus on retail and mobile operations in Nevada, which is now the largest sports betting business in the USA. William Hill US (www.williamhill.us) currently operates 114 race and sports books in Nevada and the state’s leading mobile sports betting app. In New Jersey, William Hill is operating at Monmouth Park Racetrack, Ocean Resort Casino, Tropicana Atlantic City, and online with the William Hill New Jersey sports betting app. William Hill also is operating sports books in Indiana, West Virginia, and Iowa; a race book in Florida; and online with the William Hill Iowa sports betting app. William Hill is a licensed sports betting provider in numerous casinos in Mississippi and New Mexico, and serves as the exclusive risk manager for the Delaware and Rhode Island sports lotteries. In October 2019, William Hill signed an agreement with Monumental Sports & Entertainment to build and operate a sports book at Capital One Arena in Washington D.C., subject to regulatory approval. William Hill has licensed operations in The Bahamas, Italy, Spain and Sweden and serves online customers in the UK, Ireland and throughout the world from its digital hubs in Gibraltar and Malta. In February 2019, it completed the acquisition of MRG Group, acquiring the Mr Green and Redbet brands, and with it an expanded pan-European footprint in faster growing online betting and gaming markets.
About Circus Circus Las Vegas
Circus Circus provides a fun-filled Las Vegas experience for all ages at an affordable price. The hallmark of Circus Circus Las Vegas lies with The Adventuredome, one of America’s largest indoor theme parks. Circus Circus features its celebrated circus acts that perform on the Midway Stage as part of the world’s largest permanent circus, a variety of restaurants including THE Steak House, rated the best steakhouse by Zagat and recognized a record 20 times in Las Vegas Review-Journal’s “Best of Las Vegas” awards, a pool complex, a wedding chapel, shopping and an RV park. For more information and reservations, visit circuscircus.com, call toll free at (800) 634-3450 or find us on Facebook and Twitter.